Pink Sands was created 5 years ago by designer Stefania Frangista who, growing up in Greece, wished to create a brand of swimwear that would capture the magical sensation that she had always felt during summertime and spread the magic to the world.
"It was my way of sharing my love for the summer and the sea. The sense of freedom that I feel when listening to the sea’s splashing sounds, when the salt dries on my skin and the sand warms up my feet.."
Stefania wants to offer women swimsuits that will feel wonderful on their bodies. At the beginning of each season she spends as much time designing the style of each swimsuit as she spends attaining the perfect fit, correcting the patterns over and over again.
The fabrics she chooses, coming from top mills in Italy and Spain, are of the highest quality and feel heavenly on one's skin.
A significant part of the philosophy of Pink Sands is supporting family businesses and experienced local producers in its home country, Greece. Hence, all of Pink Sands' production is Made in Greece.
Above all, Stefania wants through the Pink Sands' Mood, its imagery, music and videos, to be able to transport its viewers albeit for a few seconds to another place, somewhere where it is sunny, salty, sandy, and peaceful... and make them smile.
"If by looking at our pictures you find yourself daydreaming of being right there and you can almost hear the waves and feel the sun on your back then I can happily say that we have succeeded...Pink Sands has worked its magic..."